Most companies have to tap 3D artists to create each image. Adobe ColdFusion is a commercial rapid web-application development computing platform. Adobe Photoshop is a raster graphics editor.

Companies such as Inc and Target Corp use such renderings.īut even keeping up with making renderings has created a tremendous amount of work for e-commerce companies as marketing campaigns have become more tightly targeted, said Francois Cottin, senior director of marketing for Adobe's Substance 3D business.įor example, Cottin said, a company selling a coffee machine might want to show the gadget against a different background in different countries, because German kitchens might look different from California kitchens. Adobe Substance 3D Stager is a state-of-the-art staging tool to create 3D scenes with real-time 3D visualization and high-quality renders. The product straddles San Jose, California-based Adobe's longtime business of generating and editing images and its newer business of supplying technology tools for marketing and e-commerce.įor e-commerce companies with thousands of products in their catalogs in different colors and finishes, highly realistic renderings have already overtaken traditional photos in many applications. It is designed to allowing marketing professionals to come up with the images they need for web pages and marketing emails. The tool, called Project Sunrise, will let marketing teams generate fresh variations of images from a three-dimensional model of products such as shoes, kitchen gadgets or furniture. Sources tell us that official support for Vive wands could be coming in the future.Adobe Inc on Tuesday rolled out a tool aimed at helping marketing departments at e-commerce stores generate product images without having to pay for as many photo shoots. Ostensibly the app should work just fine through Steam on Meta headsets as well, and other SteamVR headsets may work with the app too, assuming users can create the correct bindings for their controllers (though Adobe is not claiming official support for any other headsets at this time).

Now Substance 3D Modeler has launched on Steam, bringing official support for Valve Index and its controllers for the first time. When the app first launched it only supported Meta VR headsets through the Oculus PC software. In VR, users can intuitively ‘sculpt’ 3D models to their liking, then pull them into the 2D mode for refinements and use with the rest of the Substance suite (or vice versa). The application supports VR and non-VR modes. From AAA Game Developers to Indies, from Feature Animation. Adobe’s VR modeling tool, Substance 3D Modeler, is now available on Steam, bringing with it support for Valve’s Index headset and possibly others.Īdobe released 3D Modeler as part of its ‘Substance’ suite of applications last year. Adobe Substance 3D Painter is the reference texturing app for 3D professionals and enthusiasts.

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